Zune Thoughts: Pink Zune is #2

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Thursday, May 24, 2007

Pink Zune is #2

Posted by Damion Chaplin in "Zune Hardware" @ 03:00 PM

http://blog.seattlepi.nwsource.com/microsoft/archives/115766.asp

"This may indicate strong demand for the color pink, or a lack of demand for the existing Zune colors, but whatever the cause, the "limited edition" pink Zune has become the second-best seller in the product lineup, Microsoft said today in its monthly update on its music device. The pink version, released earlier this month, is outselling white and brown, according to the company. That makes it second only to black."

No, I've never been a fan of pink technology, but I do find this news thoroughly unsurprising. After black, I'd say pink is probably the second most popular color of anything. In my opinion, the only reason why MS even released a white Zune (and subsequently why anyone ever bought one) is because the iPod is white. And the only reason why anyone ever bought a white iPod was because for a while they were only available in that color. Microsoft should have released a pink Zune for the very get-go. Now if they would just consider a stainless-steel Zune... ;-)

Tags: sales, pink, #2, second

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