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All posts tagged "events"


Friday, October 23, 2009

Impressions of the Engadget Show with Steve Ballmer

Posted by Adam Krebs in "Digital Home Events" @ 06:03 AM

http://www.engadget.com/2009/10/22/...-steve-ballmer/

Yesterday afternoon I witnessed a great interview between Steve Ballmer, CEO of Microsoft, and Joshua Topolsky, editor-in-chief of gadget blog Engadget. The event of course celebrated the launch of Windows 7, but Windows Mobile (6.5 and 7), Zune HD, and Microsoft’s cloud computing initiatives were all hot topics, and each were discussed at some length. Read more...


Saturday, October 17, 2009

Microsoft's Fall Lineup & Strategy Showed Off At Manhattan Open House

Posted by Adam Krebs in "Digital Home Events" @ 09:40 PM

Microsoft's "Open House" party at the Armory in uptown Manhattan last week was meant to serve as a "coming out" of sorts. The Microsoft brand for the first time in a while seems to be regaining ground lost after high-profile marketing failures like Windows Vista and lackluster mobile device sales. Now, Windows 7 is getting rave reviews even ahead of its release, Zune HD is a critic's darling, and the Xbox 360 is selling like never before. While these individual products have gained success on their own, they have so far failed to lift Microsoft to the same level of brand unity that competitors like Apple and Google have enjoyed. The event therefore was intended to show the connection between their many interests and reinforce Microsoft's commitment to its "three screens and the cloud" strategy. Did it succeed? Well, yes and no.

Read more...


Wednesday, July 11, 2007

Zune at Live Nation

Posted by David Tucker in "Zune Events" @ 11:31 AM

http://www.zune.net/en-US/social/events/2007/06/livenation/default.htm

When it comes to the Zune or really ANY digital media player, there's a lot of noise out there. People talk about the DRM, the battery life, the screen resolution, screen size, the pretty (or not so pretty) user interface, the buttons, the texture of the casing and so many other things. But when you get right down to it, there's only one thing that the Zune is really about. The Zune is about music and videos. I didn't buy my Zune to be a portable picture album. I didn't buy it to play games. I bought it because when I want to listen to music, where ever I am, I want to hook in my headphones and hit play. That's what the Zune is about.



That's why I really like what Microsoft is doing when they team up with Live Nation which has tons of different concerts in many venues around the country to promote the Zune. The first concert is today in Phoenix, AZ but that's only the start. If you attend one of the concerts that Zune is partnered with, take a flyer you can print up from Zune 's Live Nation website. The first 50 people get VIP treatment in the Zune Zone. Lawn chairs, wait staff and maybe even a Zune gift.

In addition to all of this, Zune has a contest up to win one of four trips to see a concert in California, Virginia or Colorado. These are some great venues and come complete with a two day, one night stay in a hotel, airfare, spending money, transportation and a pair of Zune players. Yes, this is a trip for you and a friend or loved one.

I'll be going to see Incubus when the Zune Zone roles into Tampa at the end of August. Hopefully I can sneak in and see what it’s like in there!


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