Zune Thoughts: Zune Waking Up The Neighbours...Literally

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Monday, February 26, 2007

Zune Waking Up The Neighbours...Literally

Posted by Jason Dunn in "Zune Events" @ 01:39 PM

http://www.wakeupmicrosoft.com/

"We would like to thank you for the egregious display of noise terrorism commited on Ludlow Street between Stanton and Houston during the early hours of Sunday, February 25th. At approximately 03:00 EST, a Toyota FJ Cruiser with a competition grade car stereo rolled up outside of 178 Ludlow Street. In what was seemingly a desperate bid for attention, music was blasted in a very dense residential area...A video was obtained of the act, which is featured below."



I've always scratched my head a little when I've read about some of the marketing that the Zune team has done, but this one really blew up in their face. This guy went out and registered a domain and launched a Web site for the sole purpose of complaining about this tactic, and I don't blame him: I'd be ticked off if anything like this happened outside my window. What I find strange though is that he didn't seem to do anything about it, like going down to the car and asking them to stop it. What would you have done in his place?


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