Thursday, February 22, 2007
The Girls at GadgetCandy Look at The Zune
Posted by Jason Dunn in "Zune Talk" @ 10:00 AM
It's not a very detailed write-up - and they have those irritating Flash ads that position themselves on top of the content - but what's interesting to me here is what women think of the Zune. Women tend to value style over functionality in consumer electronics, and shop based on benefits whereas men usually shop based on features. I'm generalizing of course, but I think that's generally true based on what I've seen from the women around me. When it comes to the Zune, the size was a concern for most reviewers when compared to the iPod. But in real life (reviews are rarely "real life") when I've handed my Zune to women, none have complained it was too big or too heavy. I think the large screen helps offset the size because the perception is that the big screen justifies the bigger size. For female Zune Thoughts readers, I'd love to hear your first impressions of the Zune and the reaction it has gotten from other women you've shown it to.